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| Europass Curriculum Vitae |
Nicolas J. Palma
http://npalma1.eurocv.eu
Advertising/Marketing/Public Relations
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| PERSONAL INFORMATION | |||||||||||||
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| First Name, Surname | Nicolas J., Palma |  |
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| nickypal@gmail.com | |||||||||||||
| Mobile | 00 39 346 3537521 | ||||||||||||
| Country Code | IT | ||||||||||||
| Gender | Male | ||||||||||||
| WORK EXPERIENCE | |||||||||||||
| Date (from - to) | 02/2008 - to present | ||||||||||||
| Name and address of employer | DESMON GROUP SpA - Italy | ||||||||||||
| Type of business or sector | Professional Refrigeration Manufacturing Group H.A.V.C.R. | ||||||||||||
| Occupation or position held | International Business Development Manager - Iberia & Americas | ||||||||||||
| Main activities and responsibilities |
Main activities and responsibilities: * Sales Start-Up and Business development with Ho.Re.Ca. importers in Iberia and Americas region starting from zero to 80% of the Latin-American market in less than 18 months in: Mexico, Panama, Colombia, Venezuela, Brazil, Argentina, Chile, Peru and Ecuador – Important Sales improvement in the U.S. and the Canadian market since assigned, in 2010. Promoter for the re-organization of the U.S. local service and after sales warranty administration program in the U.S. * On site promotional campaigns dealing with new customers in their native languages, follow-up in trading fairs, relevant local bids and further OEM deals in site. • Marketing research and local analysis of key competitors, further product development locally with native key account partners. • OEM/ODM product management with corporate customers. * Wide knowledge of financial and legal tools used on exporting operations (letters of credit, risk management and partnership international contracts) • * Achieved International travelling from 50% up-to 75% of time with optimal budget profile for “on site” sales promotion, attending as visitor and/or exhibitor to the main HO.RE.CA international exhibitions (Gulfood –Dubai-EAU) - (Horexpo – Lisbon-Portugal)- (NRA-Chicago- – VEGAS INTERNATIONAL PIZZA SHOW – NAFEM-ORLANDO) (FISPAL - EQUIPOTEL at Sao Paolo, Brasil) - (ABASTUR - Mexico) - (HOSTELCO - Barcelona) - (HOST - Milan)- (NAFEM, USA)- ALIMENTEC (Bogota – Colombia) – HOTELGA (Buenos Aires) – ANALYTICA (Munich-Germany)- MEDICA (Dusseldorf - Germany) • Marketing & feasibility studies; multi-language product & service presentations. * Institutional lobby actions for public customers in the designed territories. Management of TED resources for European Tenders & other international bids. * Development of corporate partnership & product development plans for an international joint-venture program in Venezuela (Branch formation in progress) acting as corporate representative from the project to the start-up, participating in the local Board of Directors. * Improvement of Logistic tools on related territories to increase sales performance. * From 2010 - starting up the Medical(Scientific) refrigeration line sucessfully on Chile, Venezuela, Portugal and Mexico. |
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| Date (from - to) | 03/02/2003 - 30/08/2007 | ||||||||||||
| Name and address of employer | VENEZUELAN CONSULATE - NAPLES - ITALY | ||||||||||||
| Type of business or sector | DIPLOMATIC - EXPORT PROMOTION | ||||||||||||
| Occupation or position held | INTERNATIONAL BUSINESS DEVELOPMENT MANAGER - SOUTH ITALY | ||||||||||||
| Main activities and responsibilities |
• Commercial promotion of Venezuelan products and raw materials. Assistance to Venezuelan exporters. • Marketing and feasibility studies for Venezuelan products and raw materials to the Italian market. * Strategic penetration plans for new markets. Actions of institutional lobby to local trade agencies (ICE, Regions) • Planning and management of the Consulate Annual Budget (about US$300K). • Creation and tracking of P.O.A. (expanded business plan for Diplomatic Offices in SAP format) • Accounting management of Human Resources (6 units) (under the Italian labor law). • Expense and banking reports in Oracle’s SIGECOFT system (official multi-currency format (US$/€/VEB) for the Venezuelan Ministry of Foreign Affairs http://www.mre.gov.ve/). • Operational reports for cost optimizing and implementation of IT procedures in the office. • Official promotion of Venezuelan affairs for the whole Consular Jurisdiction in South Italy, including organizational responsibility on Trade Fairs (Fiera Levante 2004 and 2005 editions – Bari, Italy http://www.consulvenenap.com/fdl05.pdf) and multinational business conferences between Venezuelan and Italian companies (Chamber of Commerce, Naples May 2005 http://www.consulvenenap.com/camcomnap05.pdf/ Chamber of Commerce, Bari, June 2005) reporting to the Venezuelan Foreign Affairs Ministry and to BANCOEX (Export Promotion Agency of Venezuela) • Organization of business and promotional meetings in Southern Italy for the Venezuelan Ambassador with private and institutional contacts including agenda & conference planning with on site assistance, acting as ombudsman between the contacted organizations; with the requested communication and presentation skills for this role. Promoter of business meetings for Venezuelan officials such as The Agriculture's Ministry director (Fishing Division called INAPESCA-MAT) to the mussel’s cultivations in Taranto, Italy. • • Implemented the Internet infrastructure on the Consulate’s web site http://www.consulvenenap.com/b2besp.htm particularly the commercial section, writing and producing support materials for Venezuelan Exporters and Italian Importers and Investors. • • On-line publication of the market study called “Canned Fish Products in Southern Italy” (in Spanish language, downloadable at: http://www.consulvenenap.com/informepesl.zip) • • Managed production of information materials and mailing campaigns to b2b contacts. • • Supervised a company b2b database. • • Managed PR activities for the Consulate and seek out opportunities to promote the organization to government entities, industry, b2b members and to the public in general. |
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| Date (from - to) | 01/01/1996 - 02/02/2003 | ||||||||||||
| Name and address of employer | SUD EUROPA DISTRIBUZIONI INTERNAZIONALI S.r.l. (SEDI) - Agropoli - Salerno - Italy | ||||||||||||
| Type of business or sector | CONSUMER ELECTRONICS - ELECTRICAL MATERIALS | ||||||||||||
| Occupation or position held | INTERNATIONAL BUSINESS DEVELOPMENT MANAGER | ||||||||||||
| Main activities and responsibilities |
• Production/Export & Distribution of Audio/Video Products (Patented Universal Remote Control Protector and other electrical accessories), including industrial purchasing, manufacturing, logistics and business development with plastic injection and thermoplastic suppliers. Promotion campaigns for new customers and management of the existing client portfolio. • Marketing research for Distributors in North and South America (U.S.A, Colombia and Venezuela). • Industrial property managing, including brand name (Elektra Electric Components®) and Patent application with the Italian and European patent office (electrical products) • Acknowledgment in importing operations from Asian countries to the European Union including product search, marketing research for the EU market, getting familiar with EU importing procedures for Asian made products (Electrical, electronics and dry cell Batteries) checking quality requirements & packaging design. • Marketing development for sales force zone by zone (Italy) and distributors (with customer portfolio in the European Community). Knowledge of financial tools used on exporting operations (letters of credit, risk management and international contracts.) • Product development (Electrical accessories) and compliance control (CE, IMQ and other compliance regulations) for the Italian market with Asian manufacturers. • International business traveling including European Countries, North and South America for “on site” sales promotion and customer assistance. • Traveling to Far-East destinations (Taiwan, China, Hong Kong) for product search and supplier selection including visit to trading fairs and manufacturer’s factories for evaluation. • Increased the customer portfolio from 15 to 520 units and the product catalog from 3 to 80 products. • Increased the banking contacts and Public Relations with international trading fair promotion agencies and b2b supplier’s database. • Off Shore management for tax planning and logistical improvement for orders and financial resources. • Client portfolio: Retail points of Electrical Appliances, European and American importers and distributors of electrical and audio, video accessories. |
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| Date (from - to) | 01/01/1993 - 15/12/1995 | ||||||||||||
| Name and address of employer | NPA OVERSEAS INC - MIAMI - FL - USA - NPA SA - CARACAS - VENEZUELA | ||||||||||||
| Type of business or sector | CONSUMER ELECTRONICS | ||||||||||||
| Occupation or position held | INTERNATIONAL BUSINESS DEVELOPMENT | ||||||||||||
| Main activities and responsibilities |
• Product & market development, coordinating a team of electrical and electronic engineers (Car Alarm Systems). • Managed the start-up of a small manufacturing facility of electronics (Car Alarm Systems) including assembling, soldering and testing lines with a workforce of 30 units, located in Caracas, Venezuela. • Marketing Research and promotion including trade-fair organization (Miami Home-Show, Coconut Grove Convention Center, Miami, U.S.A. - 1994). • Corporate promotion as ODM with U.S. companies. • Created a mail ordering system for Video Accessories. Exporting promotion with business trips to Europe, USA, Canada and Mexico for marketing research, on- site assistance to the customer portfolio (distributors of electrical accessories), and trouble-shooting. |
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| Date (from - to) | 01/01/1988 - 15/12/1992 | ||||||||||||
| Name and address of employer | Halifax Tool Co. Ltd. (http://www.halco-group.com) - Halifax, ENGLAND | ||||||||||||
| Type of business or sector | Drilling Equipment | ||||||||||||
| Occupation or position held | Country Manager - Venezuela | ||||||||||||
| Main activities and responsibilities |
• Import / Distribution of Drilling Equipment and Machinery to Venezuela. • Management of extensive marketing services, sales organization. • Customer Service to the client portfolio of stone, marble & cement quarries, construction and mining companies. • Local advisor of HALCO technical managers on their visits to Venezuela, giving logistical and on-site assistance on drilling equipment start-up, configuration and operator’s training. |
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| Date (from - to) | 01/01/1986 - 01/10/1988 | ||||||||||||
| Name and address of employer | CONTRUCCIONES G.P.A. C.A. - Barquisimeto - Venezuela | ||||||||||||
| Type of business or sector | Construction | ||||||||||||
| Occupation or position held | Office boy - Account Assitant | ||||||||||||
| Main activities and responsibilities |
• Document typing and accounting (Cost analysis). • Translation of Technical & business documents to/from: English-Italian-Spanish. |
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| EDUCATION AND TRAINING | |||||||||||||
| Date (from - to) | 02/02/1992 - 02/03/2012 | ||||||||||||
| Name and type of organisation providing education or training | COURSES & SEMINARS | ||||||||||||
| Principal subjects/occupational skills covered | * Other Courses, Stages and Seminars: * Course: "International Commerce: Import/Export with GSP Form A” (sponsored by the Venezuelan International Trade Institute, ICE). Caracas, Venezuela. 1.992 * Stage: Halifax Tool Co. Ltd (HALCO): Fundamentals of drilling equipment. Halifax, West Yorkshire, United Kingdom. 1992. *Course: “European Community Security Regulations for Companies under law 626”. CAN, Salerno, Italy. 1.997. • Seminar: “ODM – OEM Sourcing and technological partnership with Chinese companies” (Hong Kong Electronics Fair) Hong Kong trade Development Council (HKTDC), Hong Kong, China. 1999. *Seminar: “SIMEST Instruments for the internationalization of Italian Companies” Confindustria, Avellino, Italy. 2006. • Stage: Smartfreeze advanced remote monitoring system for operational features and product inventories in commercial refrigeration equipments. DESMON SpA - Headquarters – Avellino – Italy. Oct. 2008 • Seminar: Advanced Logistics - Italian Seminar - Tivoli (Rome) - November 2008. • Stage: Medical Refrigeration Equipment: Technical training performed by KW - DESMON Scientific Technical Staff - Avellino - Italy - July - 2009. • Stage: Service training for installation and Maintenance of Refrigeration Equipment: - Technical training performed by DESMON Italy-DESMON Latinoamerica CA in Caracas - Venezuela – May - 2010. * Company Stage: Master Chef Planning & Rendering Software for industrial kitchen design. - March 2012 |
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| Title of certification awarded | Various | ||||||||||||
| Level in national classification (if appropriate) | OTHER COURSES | ||||||||||||
| Date (from - to) | 01/09/1981 - 01/09/1986 | ||||||||||||
| Name and type of organisation providing education or training | COLEGIO SANTO TOMAS DE VILLANUEVA - CARACAS - VENEZUELA | ||||||||||||
| Principal subjects/occupational skills covered | High school diploma | ||||||||||||
| Title of certification awarded | BACHELOR IN SCIENCES | ||||||||||||
| Level in national classification (if appropriate) | DIPLOMA | ||||||||||||
| Date (from - to) | 01/06/1981 - 01/10/1981 | ||||||||||||
| Name and type of organisation providing education or training | Bedgebury School, Bedgebury Park, Goudhurst, Cranbrook, Kent TN172SH, England | ||||||||||||
| Principal subjects/occupational skills covered | Full Immersion | ||||||||||||
| Title of certification awarded | ENGLISH SUMMER COURSE | ||||||||||||
| Level in national classification (if appropriate) | LANGUAGE COURSE | ||||||||||||
| Date (from - to) | 09/09/1986 - 09/09/1991 | ||||||||||||
| Name and type of organisation providing education or training | UNIVERSIDAD SANTA MARIA - CARACAS - VENEZUELA | ||||||||||||
| Principal subjects/occupational skills covered | International contracting - International Patents and branding - Letter of Credits and other global ways of payment. | ||||||||||||
| Title of certification awarded | Lawyer - International Address | ||||||||||||
| Level in national classification (if appropriate) | DEGREE - Doctor in law | ||||||||||||
| OTHER LANGUAGES | |||||||||||||
| Native Language | Italian - Spanish | ||||||||||||
| Self-assessment | Understanding | Speaking | Writing | ||||||||||
| European level | Listening | Reading | Spoken interaction | Spoken production | |||||||||
| ENGLISH | C1 |
Proficient user | C2 |
Proficient user | C2 |
Proficient user | C2 |
Proficient user | C2 |
Proficient user | |||
| ITALIAN | C2 |
Proficient user | C2 |
Proficient user | C2 |
Proficient user | C2 |
Proficient user | C2 |
Proficient user | |||
| PORTUGUESE | B1 |
Independent user | B1 |
Independent user | B1 |
Independent user | B1 |
Independent user | B1 |
Independent user | |||
| Common European Framework of Reference (CEF) level | |||||||||||||
| SKILLS AND COMPETENCES | |||||||||||||
| PERSONAL SKILLS AND COMPETENCES Acquired in the course of life and career but not necessarily covered by formal certificates and diplomas. |
MAIN ACHIEVEMENTS • As Business Development Manager of an Italian metal-working H.V.A.C.R. Group (Professional Refrigeration), in just 18 months made a full sales start-up from zero in Spain, Portugal, Mexico, Panama, Colombia, Brazil, Chile, Argentina, Peru and Ecuador including local product development actions and strategic alliances with compatible industrial partners where necessary (Currently in Venezuela, Colombia, Brazil, Spain and USA). • As Business Development advisor of a Diplomatic Organization was part of a management team generating from zero, more than US$ 15 millions in new Italian investments and industrial businesses to Venezuela, in just 4 years in many industrial fields. • Served as in-house commercial advisor for OEM/ODM product development for the U.S. and Latin-American market for an Italian metal-working HVACR Group (Professional Refrigeration), adapting product features, competitive price and follow-up for quality compliance procedure such as UL-NSF-ETL and others. • Served as in-house commercial advisor for OEM/ODM product development for the European market with Asian manufacturers, arranging competitive price and follow-up of quality compliances such as CE, TUV, IMQ and others. • As Trading Manager of an Italian Value Added Re-Seller company settled-up partnership programs with ODM-OEM Asian electrical suppliers, earning international negotiation skills at industrial levels. • A business seeker always getting local, even for joint-venture deals, regional product development actions, OEM/ODM, agreements and management of international partnership |
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| SOCIAL SKILLS AND COMPETENCES Living and working with other people, in multicultural environments, in positions where communication is important and situations where teamwork is essential (for example culture and sports), etc |
• Authoring and management of corporate events, wide expertise in trade fairs, sales, marketing and business meetings with enthusiastic PR abilities. Proven experience with HR and workforce. • Cultivated strong corporative and institutional contacts such as Chambers of Commerce located in Italy, Venezuela, China and other countries including co-operational, industrial and commercial research programs. |
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| ORGANISATIONAL SKILLS AND COMPETENCES Coordination and administration of people, projects and budgets; at work, in voluntary work (for example culture and sports), at home, etc |
A Sales-team-builder able to motivate and to achieve exceptional business performance. • Overseas marketing experience in many fields. Creator of e-commerce sites, internet b2b and mail ordering systems. • Multilingual capacity (English, Italian, Spanish & Portuguese) with offshore acknowledgment for strategic, logistical and tax planning. |
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| TECHNICAL SKILLS AND COMPETENCES With computers, specific kinds of equipment, machinery, etc |
PERSONAL PROFILE • Over 17 years of background in a wide range of industries including the creation of continental sales strategies even with local product development and international negotiation skills, developing further local manufacturing partnerships where necessary. • A Sales-team-builder able to motivate and to achieve exceptional proven results. • Overseas marketing experience in many fields. Creator of e-commerce, internet b2b and mail ordering systems. Proven market analysis tools in European, Asian and American locations. • Authoring and management of corporate events, wide expertise in international trade fairs, sales, marketing and top-of-the-line presentations, high level business meetings with enthusiastic PR abilities to the Private and/or Public sector. Proven experience with HR and workforce management. • Multilingual capacity (English, Italian, Spanish and Portuguese) with legal, administrative and offshore acknowledgment for strategic, logistical and tax planning capabilities in case of overseas operations. |
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| COMPUTER SKILLS AND COMPETENCES Describe your computer skills and competences |
• Computer Skills: * Windows 98, XP, Word, Excel, Access, Corel Draw (Graphic Design), Macromedia Dreamweaver (WEB) and Flash. * Internet:: Applied to b2b trade leads, particular interest in database and e-commerce sites. |
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| ARTISTIC SKILLS AND COMPETENCES Music, writing, design, etc. |
Music: (piano) 4th level. "Juan Manuel olivares" School of Music - Caracas - Venezuela. Sports: Snowboard - Tennis. Gardening: Japanese & bonsai gardens. |
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| DRIVING LICENCE(S) Specify the type of driver's license you possess and list the year it was issued |
Italian (EU) B Type | ||||||||||||
| ADDITIONAL INFORMATION General information |
References available on request at nickypal@gmail.com | ||||||||||||